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During my internship at NEXSTER — the Entrepreneurship Center of Hochschule Hannover, I worked together with four other students and in collaboration with a partner company to develop a startup idea. As we ultimately decided not to pursue founding the company, the idea is now available to other project teams, so I am not able to publish all content. As a communication designer, I was responsible for the entire corporate design, from brand identity, logo, and app prototype to marketing materials. One of my main tasks was designing the pitch deck and a promotional video to present the idea to potential partners, clients, and a jury. Additionally, I was actively involved in market analysis, product development, business strategy, and the go-to-market plan.
Explanation of Carbon Offsets
Here are some selected slides from the final pitch deck that we presented to the partner company and a jury. It communicates our idea clearly, convincingly, and visually, highlighting key content on the problem, target audience, and business model. The deck is complemented by a logo I designed, serving as the visual core element of the brand identity.
Final Pitch Deck Design of the Startup Idea Klimaklick
After a long back-and-forth during the naming process, I was finally able to design a fitting logo.